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Mar 18 2019

Ecommerce For Dummies: Plan & build an eCommerce Shopping Website, how to start ecommerce site.

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Best Ecommerce Builders

If you plan on building a shopping website and you aren t a techno-geek, there are platforms that cater to newbies, such as BigCommerce and Shopify.

We re here to share two options for quickly and easily setting up your own ecommerce site.

Option #1 Shopping Page on Larger Shared Shopping Site

If you want to put up a shopping website quickly and easily, one option is to add your shopping page to an existing shared shopping site. To research options, try searching on keyword such as:

Ecommerce site builder

Online store builder

This means your site will show up as www.BigShoppingSite.com/mysite instead of www.mysite.com. Some of the benefits of going this route include:

Easy to design your own store

Secure shopping already in place

Hosting included in monthly price

No need to purchase domain

No configuration needed of domain, DNS, etc.

No installation of software needed

Option #2 Shopping on Your Website

If you want to have shopping available on your own website, many hosting companies offer an auto-installer for various ecommerce applications. Different hosting companies offer different software, so you ll need to find a provider that offers the software of your choice. Try these keywords when researching hosting companies, in addition to the name of any shopping cart software that you like:

Shopping cart hosting

Easy shopping cart for website

How to start ecommerce site

Some of the Benefits of Going This Route Include

Hosting companies offer an auto-installer

Only takes a few clicks and minimal input to install

Shopping is on your own website (domain)

You have more freedom to modify the design

Whichever option you choose, there are a couple more important things to consider before making your final selection: Features and Pricing.

Shopping Cart Features

There are hundreds of ecommerce applications on the market today. All of these applications will have most of the same basic features, such as the ability to list an item with photo and description, the ability for a consumer to purchase the item and provide payment. Beyond the basics, applications vary widely in their ease-of-use and features offered. Make a list of the features you want before starting your search. For example, you may want the ability to:

Offer your customer coupons

Accept credit cards directly through your website

Use a payment service, such as PayPal

Duplicate an item to more easily list similar items

Offer downloadable products

Offer wholesale pricing and/or discounts

Input product variables, such a size or color.

How Much Does it Cost?

One of the most important questions to consider when researching an ecommerce solution, is the cost.

There are many free options available, which often need some kind of configuration. Most of the free software is fairly easy to setup, but each one is different. So be sure to demo or test-drive the software during your research.

Some ecommerce applications have a one-time purchase price. This payment option is most often used when the software is hosted on your own website.

If you opt to setup a shopping cart through an existing website, instead of setting up your own website, there will most likely be a monthly fee.

Make sure you understand the pricing structure before committing to a selection.

Almost Done

Once you have selected a software and a hosting company, all you need to do is setup and configure the shopping cart software, list your items for sale, and start marketing!


Written by GEORGIA


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